“Good people, good times.” 

We linked up with Jimmy Gorecki and the homies at JSP for a trip back to the Bay to reminisce on the days when HUF was just a small sneaker boutique on Sutter Street in San Francisco.

The HUF x JSP capsule is an homage to the city where it all started, and a tribute to the one who started it all, Keith Hufnagel.



Lookbook by Ando Nesia

Video by Jaminh Alcorn

Featuring Jimmy Gorecki, Drake Johnson, and Chico Brenes

Music by Tommy Guerrero

Narrated by JB